Wizard Flow can now prepare Meta audiences from a trained Shopify model before you publish a campaign. Choose retargeting or prospecting, set lookalike ratio and country, and Flexsee uploads a hashed seed to Meta when you activate the flow.

What’s new

  • Audience prep step in Wizard Flow for Meta Ads destinations — custom audience for retargeting, lookalike for prospecting
  • Seed-size warnings when predicted high-intent shoppers are below Meta’s recommended minimum
  • Flow persistence — lookalike ratio, country, and audience IDs are saved on the wizard flow for idempotent re-runs

How to use it

  1. Connect Shopify and Meta Ads, train a purchase-intent model, and open Wizard Flow with a Meta destination.
  2. On the audience step, pick Retargeting (custom audience) or Prospecting (lookalike from your predictive seed).
  3. Complete review and activation — Flexsee creates or reuses the prepared audience and attaches it to the published campaign.

Wizard Flow Meta setup — lookalike ratio, country, and audience objective

Learn more

Documentation

Setup guides

Frequently asked questions

Does Flexsee create the lookalike audience in Meta?

On prospecting flows, yes — Flexsee uploads a hashed seed and creates or reuses the lookalike when you activate Wizard Flow. Retargeting flows prepare a custom audience instead.

What happens if my seed is too small?

Wizard Flow shows seed-size warnings when predicted high-intent shoppers fall below Meta’s minimum (100 people). Widen the segment or wait for more order history before publishing.

Can I change lookalike ratio after saving the flow?

Ratio and country persist on the wizard flow. Update them on the audience step before re-activating — Flexsee reuses or refreshes audiences idempotently.

Questions? hello@flexsee.ai